dYNAMIC INERTia PERFORMANCE
Dynamic Inertia Performance is a company that is developing proprietary consumer fitness products specifically designed to increase speed and power of sporting movements. DIP believes that its technology and products will prove to be the most effective way to increase sport specific speed and power which is an important aspect of sport training.
In golf, increased speed of movement translates to higher club-head speeds and longer driving distances. Increased driving distance is much sought after by both the more advanced as well as casual golfer and golfers have demonstrated that they are willing to pay for increased distance. Increased swing and serve speed in tennis, bat and throwing speed in baseball, and slap-shot speed in hockey are equally sought-after skills in their respective sports.
Existing fitness training implements and techniques on the market have been successful at increasing strength but unsuccessful at increasing speed of movement. A paradigm shift is taking place in the sports training industry in terms of sport specificity of training. Dynamic Inertia Performance hopes to capitalize on this new and developing need and trend in the industry with its offering of novel, proprietary sports specific speed and power enhancing products.
ONE fills a niche for power and speed training in golf that has not been adequately met by any competitor products. Most of the current and popular training aids on the market such as weighted clubs and swing fans that claim to increase speed generally do not work. Scientific studies in fact reveal that such devices, as they are swung too slowly, can actually reduce swing speed. What one needs is to train the sport specific muscles with high contraction forces, at the right or ever faster speeds (overspeed training) .